News
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MAKING SCENTS OF FRAGRANCE: The Noughty low down.
It’s a well-known fact that our sense of smell has a strong influence on our emotions. It plays a very important but often undervalued part, in our personal sense of...
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3% Synthetic. Our Stance.
97% Natural. 3% Synthetic. Just one of our Noughty choices. So what does synthetic actually mean, what is the 3% and why is it a Noughty choice? A synthetic substance or synthetic compound refers to...
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The art of using the right amount.
We choose to spend a lot of time here at Noughty, perfecting this art and understanding exactly the right amount of each ingredient to use in each of our formulations.
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Pump up the Volume.
The quest for volume is a never-ending battle for many of us. At Noughty, we believe that science holds the key to almost everything, so to fight the frenzy of...
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Co-Washing the Noughty Way
It may have its roots in the curly-haired community, but almost all hair types can benefit from co-washing. We like to think Noughty’s 1 Hit Wonder Co-Wash Cleansing Conditioner is...
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Conquer the Co-Wash
At Noughty, we’re all about great products that deliver fabulous hair every day. 1 Hit Wonder Co-Wash Cleansing Conditioner is the latest tool in your arsenal to battle the bad hair...